Toucher les gens avec l’air de ne pas y toucher.
25
septembre
septembre
Chewing gum WRIGLEY.
Agency: BBDO Germany. PARKING TICKET. A great insight from an everyday observation: when you drive into a parking lot, you haven’t got a free hand for your parking ticket, so you put it in your mouth. Wrigley printed tickets with a very thin layer of mint and placed them in parking lots. Drivers experience the fresh flavour of Wrigley’s Extra Polar Fresh gum.